3rd blog post- Why do people behave the way they do in their daily lives?

Encyclopaedia Britannica
"The Psychology of Colour"
http://www.school.eb.com/eb/article-21867

• warm or cool colors- People can perceive reds, oranges, and yellows as being warm while they consider greens, blues, and purples to be cool
• Different colors can produce different emotions: Reds and oranges can cause excitement or aggresion, blues and purples can cause calmness or a sense of security, and black colors can cause sadness.
• Different psychological responses to color vary from culture to culture: for example, some cultures use black as a mourning color while others use white or gold.
• People with similar characteristics can perceive colors similarly
• This response to color can possibly be used to treat mental illnesses: people with certain mental disibilities have a certain color perception, which can help identify a disease, while some colors can have a helpful effect on people with mental disabilities
• Rooms with lighter colors appear bigger, while rooms with darker colors appear smaller
• Rooms with a color considered to be cool require more heat than a room with a warm color, to achieve the same feeling of warmth
• Certain colors or colorful lighting can give people headaches or can sometimes cause people to view food as gross
• Color terminology- color harmony, color preferences, color symbolism: words that describe color and its uses

This article helps answer the question of what causes people to experience certain emotions. Different colors can induce certain emotions or sensations.

Questions I have after reading this article:

• Why do some cultures use white or gold instead of black?  What does it symbolize?
• Did painters like Van Gogh, Monet, and El Greco think about colors inducing emotion when they painted?
• What sort of rooms do interior designers use cool colors for and what sort of rooms do they use warm colors for?